Homes like yours aren’t the norm. They have a more specific and discerning buyer, and our job is to make sure the property not only gets in front of the right people, but that the entire experience lives up to their expectations.
Allison and I run a small, hands-on real estate team with a heavy focus on marketing and client service. As Alberta’s real estate market has shifted, we’ve found those two things matter more than ever.
Two recent sales are great examples:
Allison and I run a small, hands-on real estate team with a heavy focus on marketing and client service. As Alberta’s real estate market has shifted, we’ve found those two things matter more than ever.
Two recent sales are great examples:
126 Huggard Road-Springbank
An incredible 4-acre property that had been in the same family since the mid-90s.
We spent more than a month preparing the property before it ever hit the market — coordinating touch-up paint, new stair carpet, furniture placement, well and septic inspections, and all the small details that help a home show its best.
Our media team then created a complete launch including interior, exterior and aerial photography, a listing video that received 6,200+ views, and a custom four-page brochure for buyers to take home after their showing.
The result: 12 showings in the first 36 hours, a full-price offer and a 30-day closing.
1807 Broadview Road NW-Hillhurst
This property had been on the market with another real estate company for almost a year before the seller decided it was time for a different approach.
Pricing wasn’t the main issue.
We relaunched the home with new media and a more hands-on strategy, worked closely with the staging company to make sure the home showed its best, and focused on making every showing feel like an experience rather than simply another appointment.
The listing video received 17,000+ views.
The result: 7 private showings, two additional groups through our open houses, and a firm sale in 35 days with a 10-day closing.
Two very different properties and two very different situations. but the philosophy was the same: great homes deserve more than simply being listed.
If selling is still something you’re considering, I’d love to learn a little more about your property and what you’re hoping to accomplish. Even if your plans are further down the road, I’m always happy to have a conversation.
An incredible 4-acre property that had been in the same family since the mid-90s.
We spent more than a month preparing the property before it ever hit the market — coordinating touch-up paint, new stair carpet, furniture placement, well and septic inspections, and all the small details that help a home show its best.
Our media team then created a complete launch including interior, exterior and aerial photography, a listing video that received 6,200+ views, and a custom four-page brochure for buyers to take home after their showing.
The result: 12 showings in the first 36 hours, a full-price offer and a 30-day closing.
1807 Broadview Road NW-Hillhurst
This property had been on the market with another real estate company for almost a year before the seller decided it was time for a different approach.
Pricing wasn’t the main issue.
We relaunched the home with new media and a more hands-on strategy, worked closely with the staging company to make sure the home showed its best, and focused on making every showing feel like an experience rather than simply another appointment.
The listing video received 17,000+ views.
The result: 7 private showings, two additional groups through our open houses, and a firm sale in 35 days with a 10-day closing.
Two very different properties and two very different situations. but the philosophy was the same: great homes deserve more than simply being listed.
If selling is still something you’re considering, I’d love to learn a little more about your property and what you’re hoping to accomplish. Even if your plans are further down the road, I’m always happy to have a conversation.
Craig